borat crash Joe C.: In order to reach an America that is so jaded it can only appreciate crude Jackass-like humour, Sasha Cohen has left subtle cleverness and wit which were his distinctive forte across the pond in favour of vulgarities that attempt to appeal to masses at the lowest common denominator. This film isn't poor just for it's defiling nature, but moreso for the fact that Cohen has resorted to potty humour in order to capture attention, appeal, and market share in an America that may not appreciate his clever humour. borat crash